# About Confidence

The experimentation platform built by the team that runs A/B tests at Spotify.
We built Confidence for how Spotify actually runs experiments. Same platform,
now available outside Spotify.

## Started inside Spotify

Confidence came out of the team that runs more than 10,000 experiments a year
at Spotify. Feature flags, A/B tests, rollouts, metrics, and stats, wired
together in one place.

## Warehouse-native from day one

Every account gets a managed warehouse when you sign up, so you can run
experiments without wiring up infrastructure first. On paid plans, you can also
connect your own BigQuery, Snowflake, Redshift, or Databricks warehouse. Either
way, analysis runs in SQL you can inspect.

## Operated by Spotify

Confidence is built and operated by Spotify AB in Stockholm, Sweden.

- [Documentation](https://confidence.spotify.com/docs)
- [Security practices](https://confidence.spotify.com/security)
- [Privacy policy](https://confidence.spotify.com/privacy-policy)
- [Contact the Confidence team](https://confidence.spotify.com/contact)

[Start for free](https://app.confidence.spotify.com/signup?create=true)